In India entrepreneurship is relatively a newer term as compared to the other countries. People took up the decision of becoming a businessman either in the early 60-70's or during the transistional phase of the 80-90's. But today we can see there is a proportional rise of entrepreneurship in India, all thanks to the internet user base along with other factors which has promised economic stability, wider acceptability of products and ideas and customer curiosity.
Going online with your business is one of the first thing any businessman in India thinks of. It not only gives you an identity, it helps you to cut throw the initial phases of customer identification and reach out to your customer base. Niche products get recognized easily and success only comes with consistent approach with all P's of marketing.
Thinking of which we've sorted out few such stories in India, who came up with brilliant thoughts but only achieved success by going online with their ideas.
Started by Saumya Vardhan, the idea behind ShubhPuja was to reduce the hassles behind conducting a religious ceremony or a familial celebration. Saumya herself having faced several problems while conducting such functions, decided to go forth with the idea and came forward with ShubhPuja, which has gained good recognition in offering various puja packages according to your needs.
You can get a package for yourself here
Blogging has always been seen as a hobby and as the general perception goes, hobbies doesn't fill your coffers. But something different happened in case of Aanam, the brain behind WhatWhenWear, who invested a good time of almost 3 years in shaping her blog. The online store offers products, with tips and works on the USP of “everything within $100?.
You can reach her blog here
When you think of mixing creativity with e-commerce, you set up an impeccable online store selling good quality arts and crafts supplements. Something exactly what Ms. Manider and her team did. The portal deals with craft supplements ordered from abroad, and also conducts regular workshops, offers pro guidelines through their blogs has a good fanbase on Facebook
. Certainly one of the best home ideas!
You can order some craft supplies for your kids here
Among all the other online fashion retail sites, FabAlley marks it niche with offering high street fashion apparel and accessories under one roof. Both the owners, Shivani and Tanvi, came up with this idea of dressing up, especially those style conscious, budget constraint women. The portal offers hundreds of shoes, apparel, jewellery, bags and other accessory brands.
Check out their collection here
Founder Shreya Bajaj surely had a vision while creating a site totally devoted to hand made products like handicrafts and which deals directly with the creators and collectors without any middlemen. Shreya is found of travelling and would often pick up items which made her friends curious about them. This was the reckoning for her, as people didn't knew where to buy these items from. There's no investment cost for either of the parties to participate, thus maintaining a quality and price check on the items sold.
You can pick your perfect choice for your home from here
Bake Box came in as a haven for people who love to bake and simply love the fresh smell of baked goodies. Started by Jennifer Duthie, the site works as a monthly subscription service, where subscribers get boxes full of goodies from that month's baker. Thus offering a great platform for all those people who'd love to show their baking skills to the world.
You can order some of their fresh goodies from here
How far can your love for tea can take you? Probably sipping different varieties of teas all day long? Or may be opening up an online store from selling tea leaves to rare herbal teas. Something similar was done by Saurabh and Prerna Gupta, who came up with the idea of Tea Amo. As per the couple, tea is more than a commodity, it's a process, with hundreds of attributes soaking in the water. The health factor was another part which prompted the act.
You can order exquisite teas from here
Still today several Indian entrepreneurs pay hefty amounts for getting started with their online ventures, luckily a lot of domestic solutions have come forward to help them. GetOnline
is one such solution for which covers up your problem of going online with basic questions such as how, what and when? Know more about it here
If you think we missed out on any good entry, you can tell us about it and we'll surely cover it in another issue.